New Delhi: A Swiggy Instamart consumer in Chennai spent increasingly than Rs 1 lakh on condoms over the past year, equal to the company’s yearly shopping report. The worth placed 228 separate orders for condoms, with a total snout of virtually Rs 1,06,398.
Wildest Orders Of Instamart In 2025?
- The Chennai Condom Buyer: A Chennai-based user spent over Rs 1 lakh on condoms in just one year. The consumer placed increasingly than 220 orders, making it one of the most talked-about purchases.
- The Big-Spending Tech Shopper: Another user made headlines for ordering high-end electronics through Instamart, including smartphones. The single-cart value ran into Rs 4.3 lakh, showing how quick commerce is no longer limited to groceries and daily needs.
- The Generous Tipper: One consumer stood out for tipping wordage partners generously wideness multiple orders. The total tip value over the year was Rs 68,000, reflecting a trend of users consciously rewarding last-mile workers.
- Pet Supplies: A Chennai-Based consumer spent Rs 2.41 lakh on just pet purchases on Instamart.
- The Festival Stock-Up Shopper: Some users showed sharp spikes during festivals, placing large orders for sweets, dry fruits, decorations, and party supplies. These shoppers treated Instamart as a last-minute festival rescue option.
Why is this significant?
It isn't just the value that stood out. The frequency and consistency of the orders unprotected sustentation in the quick-commerce platform's year-end wringer titled 'How India Instamarted 2025'. Condoms were among a number of products that featured regularly in consumer baskets nationwide, showing how personal superintendency items are now part of everyday online shopping.
Which products were trending overall?
According to the report, Indians used Instamart not just for nuts like milk and vegetables, but for a wide variety of items. Orders ranged from everyday groceries to high-value goods like smartphones and gold.
Was there a peak season for condom purchases?
Swiggy’s data showed a spike in condom orders in September, with a notable jump compared with other months. Overall, well-nigh one in every 127 Instamart orders included a pack of condoms.
What does this say well-nigh online shopping habits?
The figures reflect how quick commerce apps are stuff used for all kinds of needs, from the routine to the personal. For many shoppers, these platforms offer convenience and privacy, expressly for products that might finger worrisome to buy in person.
The company's 2025 wringer paints a picture of an evolving digital shopping landscape in India, where customers are experimenting with and relying on fast wordage for a broader range of needs than overly before.
